Henri is a modern lifestyle brand focused on bold, confident essentials that blend everyday utility with elevated design. When the opportunity came to build a cohesive identity and visual system from scratch, I worked to translate brand ambition into tangible assets across packaging, digital, print, and motion.
I developed the brand identity and visual system for Henri, creating logo assets, packaging, merchandise applications,
social templates, and motion graphics to support early product launches and consistent brand expression.
Brand Identity · Art Direction
Packaging · Motion Graphics
Digital & Print Collateral
HENRI's color palette, featuring vibrant shades from dynamic blues to energetic greens, encapsulates the brand’s lively spirit. These colors not only highlight the product’s unique design but also reflect the energy and excitement of the game, making each match visually spectacular.